Marketing to Moms
“Moms are responsible for most household and childcare duties, meaning that they are the key decision makers when it comes to what their families eat, wear, and watch.
When fighting for moms’ attention, brands need to get it right the first time or they can be easily overlooked.”
– Dana Macke, Associate Director, Lifestyles & Leisure
Tension Points
Moms are stressed, but don’t look for help
- Massage
- Salons
Moms love their kids so much, they forget about themselves
- Day of beauty
- Spa day
- Concerts symphony, plays
- Shopping: department stores, boutiques
- Catered meals
- Baked goods
- Florist
- Jewelers
Kids can be difficult, but moms don’t see them that way
- Daycare
- After school tutoring
Mom want kids to explore, but only if they’re supervised
- Vacation resorts
- Museums
Visual Mother’s Day Quus for Your Station
DAY SPA
FLORIST
FOOD MARKET
BOUTIQUE
What can QUU do for YOU?
Call us today and we can help craft the perfect message for your target audience!
