Through a new partnership, 39 Pattison Media radio stations will display programming and advertiser content on vehicle dashboards and online audio streams.
WASHINGTON D.C. — July 28, 2026 — Quu Inc., the leader in visual radio, and Pattison Media, one of Canada’s largest private Western-based radio and television companies, today announced that 39 Pattison Media radio stations will use Quu’s patented visual messaging technology to display programming and advertiser content on vehicle dashboards and their online audio streams.
The partnership opens new sales inventory for Pattison Media and gives listeners a richer experience whether they’re in the car or streaming online.
“We’re committed to delivering audio and digital solutions that create greater value for our audiences and clients,” said Rod Schween, President of Pattison Media. “Quu’s visual messaging strengthens our radio offering while complementing the other innovation initiatives underway across our business, like Validate and Resonate. This agreement with Quu is another way Pattison Media is investing in the future of radio.”
“Radio is no longer just an audio experience. As more listening happens in connected vehicles and through digital streams, broadcasters have new opportunities to engage audiences visually,” said Steve Newberry, CEO of Quu. “We’re proud to partner with Pattison Media and put every screen to work for its stations.”
About Quu
Quu’s patented technology empowers radio stations to schedule and publish dynamic programming and sales content on screens. Visual Quus like text, logos, and images engage listeners and generate immediate incremental revenue. With over eight billion Quus delivered annually, Quu is the trusted leader in visual radio. Visit myquu.net to find out what Quu can do for you.
About Pattison Media
Headquartered in Kamloops, B.C., Pattison Media, is one of the country’s largest, private, western-based media companies. Spanning British Columbia, Alberta, Saskatchewan and Manitoba, their operations currently encompass 51 radio stations, 2 television stations and 20 online news portals in 32 different markets. Pattison Media is a proud division of the Jim Pattison Group, a diversified group of operating businesses, based in Vancouver, which has grown to become one of the largest, privately held companies in Canada. Please visit www.pattisonmedia.com or www.jimpattison.com for more information.
Media Contacts
Suzy Schultz, Head of Marketing, Quu Inc. – suzy@creativeprism.com
Rod Schween, President, Pattison Media – rod.schween@pattisonmedia.com
Andrew Snook, Chief Innovation Officer – andrew.snook@pattisonmedia.com