Content Partnership
A breakthrough in radio advertising
Content Partnership
We’re taking radio ads to a new level of engagement with Quu’s innovative Content Partnership.
Opportunity to generate new, long-term revenue
Quu’s groundbreaking new Content Partnership delivers huge reach and listener engagement. For the first time ever, advertiser messages can appear thousands of times on dashboards during station programming. This unique sponsorship has never been available – until now.
The ultimate branding tool for advertisers
Limited number available per station!
2000
minutes of display
time on screen
Join the growing list of companies making money with the Content Partnership
“I’m happy to say we are already making money with Quu’s Content Partnership product. Quu’s technology enhances listening and adds a new viewing experience for our stations. The Quu team has been excellent to work with too. I’m very pleased with how easy it’s been to set up and sell Quu.”
Tony Renda Sr., CEO Renda Broadcasting
Kelly Trask, Owner, 92.7 WXKU
“The Content Partnership is a perfect way to add incremental revenue. This premium inventory is executed seamlessly. The placement of client messages in our most coveted programming, the music, made this one of the most desirable sponsorships available to our advertisers. We sold out before we went live. Even better, there is a waiting list!”
AJ Lurie, Vice President / Market Manager, Beasley Media Group
“The week we launched Quu Advertiser, we were in the middle of a major blizzard. That didn’t stop our team from selling five Content Partnerships right out of the gate – adding $90K a year in new revenue! The Quu team has been great, and we continue to add new dollars with their innovative and engaging products.”
Nancy Odney, COO, Radio FM Fargo
“I am happy to report that we sold out 90% of our Content Partnerships, almost immediately upon launching at the start of 2023! We are currently at 350% of the previous year’s RDS non-spot revenue, with one station position still available to sell, which we expect to close in the next few weeks.”
Scott Springer, General Sales Manager, Audacy
Unmatched, positive listener experience
The Content Partnership appears during talk or, for music stations, in every other song.
How it works
During music or talk programming, station content displays on screen for 90 seconds to ensure a positive listener experience.
Then the advertiser’s visual message appears without interrupting the audio content.
After 30 seconds, the station content display returns.
Premium ad opportunity
Interested in the game-changing Content Partnership?
Let’s talk about what Quu can do for you.
What’s new
Ebook: Discovering the Dashboard 2025
Radio technology company Quu has just published its second annual study on radio’s place in America’s top-selling new vehicles. A special Radio World ebook reports on the six key takeaways from that study and provides expert commentary from Quu, Jacobs Media, Xperi and StrategiaNow Consulting.
Quu Unveils The 2025 In-Vehicle Visuals Report
Quu Inc., the trusted industry leader providing easy deployment of visual content for radio, has released its 2025 In-Vehicle Visuals Report. Now in its second year, the report offers an updated view of radio’s place in the top 100 best-selling vehicles in the U.S.
Radio.Cloud & Quu Announce Integration
Radio.Cloud, the world’s leading cloud-based radio operating system, can now push metadata directly to Quu. The companies announced the partnership during the 2025 NAB Show.